How Embedded Analytics Creates A Data Driven Culture
A lack of understanding regarding the role of data in decision-making is a reoccurring challenge for many organizations. However, with the increase in quantity and complexity of data, you need to do everything possible to help your people use data effectively.
This article will explore how you can use embedded analytics software to drive a data-driven culture in your organization, with an overview of embedded analytics and how you can use it to navigate a culture of data-driven decision-making throughout the organization.
These solutions are called embedded analytics, also known as embedded BI. Vendors bundle a suite of advanced analytic capabilities in a white-label package to help users gather, analyze, and interpret data sources within the business application itself.
By integrating an embedded analytics platform directly into your software or your existing systems, your users can collect and analyze the data that already exists within your organization. As a result, everyone can quickly generate business insights about the organization's current situation and make informed decisions to improve performance.
Next, we will look at what makes embedded analytics different from other methods of collecting data.
The following are some of the key benefits of using embedded analytics for building a data culture over other traditional analytics solutions or strategies:
Built for all: Embedded analytics is a non-invasive approach to begin collecting and making data more visible in your organization without requiring extensive training or preparation. Every user, whether non-technical or expert, can use a reporting dashboard and data visualization tools while they use your business application for their work.
Better information visibility: Embedded analytics allows every user to get instant feedback on what is happening within the business using minimal resources and time.
Instant analysis: Since embedded analytics gives you access to all the information collected by your company, there is no need for a separate analytics platform. You can perform the analyses on all relevant information immediately. It is a significant advantage for organizations with pertinent data about their customers, products, and operations.
More actionable insights: Embedded analytics provides real-time insight that everyone can use to drive immediate action and decisions within the organization. Being able to see and take more immediate action on information is helpful for businesses already working on projects that require a quick decision-making process, lessening guesswork.
There are many types of embedded analytics features and tools. However, most of them provide the same value—the ability to gather, analyze, and interpret data to drive decision-making throughout your organization.
The following sections will summarize how you can use embedded analytics to help drive a culture of data driven intelligence throughout your organization.
Perhaps one of the most important capabilities of embedded business intelligence is it grants business leaders the ability to see and share how things are progressing in a more interactive and visually engaging way. Yellowfin's embedded analytics suite, for instance, includes data storytelling tools to allow decision-makers to showcase what works well and what needs improvement.
Embedded analytics also provide a powerful method for driving innovation within an organization, helping everyone decide which projects should be pursued or dropped to get more value from existing resources and keep overall costs down.
Some embedded BI vendors, like Yellowfin, provide more advanced analytics features which can help accelerate user adoption of analytics even faster and easier, such as with our automated analytics tool, Signals, and self-service BI question builder, Guided NLQ.
Ultimately, encouraging employees in embedding analytics in modern applications will drive better performance and drive actions throughout the entire organization.
Getting started with building a data culture
As your organization grows, the importance of data driven management increases exponentially. Data can provide critical insights into your customer behavior trends, which can help you identify opportunities to increase sales and improve customer service levels. But you can only realize these benefits if your people are data literate. That requires an effort to educate and build a data-driven culture. To help build a data driven culture throughout your business functions, modern analytics solutions today are more closely integrated with business applications to make data analysis and using that information for decisions a much more visible part of workflows.What makes embedded analytics different?
The previous section established the importance and benefits of adopting modern embedded analytics solutions to help build a data-culture. For a more in-depth understanding, refer to a whitepaper data driven company like Yellowfin, which provides downloadable resources, such our free Ultimate Guide to Embedded Analytics, that explores how embedded analytics can enhance decision-making and drive growth.
Next, we will look at what makes embedded analytics different from other methods of collecting data.
The following are some of the key benefits of using embedded analytics for building a data culture over other traditional analytics solutions or strategies:
Built for all: Embedded analytics is a non-invasive approach to begin collecting and making data more visible in your organization without requiring extensive training or preparation. Every user, whether non-technical or expert, can use a reporting dashboard and data visualization tools while they use your business application for their work.
Better information visibility: Embedded analytics allows every user to get instant feedback on what is happening within the business using minimal resources and time.
Instant analysis: Since embedded analytics gives you access to all the information collected by your company, there is no need for a separate analytics platform. You can perform the analyses on all relevant information immediately. It is a significant advantage for organizations with pertinent data about their customers, products, and operations.
More actionable insights: Embedded analytics provides real-time insight that everyone can use to drive immediate action and decisions within the organization. Being able to see and take more immediate action on information is helpful for businesses already working on projects that require a quick decision-making process, lessening guesswork.
There are many types of embedded analytics features and tools. However, most of them provide the same value—the ability to gather, analyze, and interpret data to drive decision-making throughout your organization.
The following sections will summarize how you can use embedded analytics to help drive a culture of data driven intelligence throughout your organization.