Launch of Yellowfin 7 analytics software to support men’s health

Global Business Intelligence (BI) and analytics software vendor, Yellowfin, has announced that the imminent launch of its latest BI platform, Yellowfin 7 – codenamed Magnum, will help raise funds to combat important men’s health issues.

“For everyone who attends one of Yellowfin 7’s three launch Webinars, we will donate $10 to the Movember Foundation,” said Yellowfin CEO, Glen Rabie.

Yellowfin 7 will be launched in a series of live Webinars throughout Monday 25 and Tuesday 26 November 2013.

Register for the official Webinar launch of Yellowfin 7 HERE >

The Movember Foundation is the not-for-profit organization behind the ‘Movember’ phenomenon. Every November, the Movember Foundation asks men to seek sponsorship for growing a moustache. Proceeds support a range of male health issues, including depression, prostate and testicular cancer.

“Supporting Movember not only gives us an opportunity to raise vital funds and awareness for men’s health, it also lets us celebrate Yellowfin’s heritage,” said Rabie. “While Movember has now been embraced by 21 countries, the initiative originated from Yellowfin’s hometown in Melbourne, Australia. Coupled with the fact that it coincides with our November product cycle, it became clear that we just had to get behind the cause. That’s why we’ve codenamed Movember’s release of Yellowfin 7, Magnum.”

Rabie said the decision to codename Yellowfin 7, Magnum, was easy.

“When we think about moustaches, we think about the most iconic mo ever to appear on the small screen,” said Rabie. “So what else could we go with but Magnum PI’s one and only, Tom Selleck?

“But we don’t just talk-the-talk. The Mo Bros and Mo Sistas at Yellowfin HQ have created an official Movember team – Mo BI. And, while it can’t be denied that we all look disgusting, we think that the month-long embarrassment is totally worthwhile.”

To sponsor Yellowfin’s Mo BI team, GO HERE >

In 2012, over 1.1 million Mo Bros and Mo Sistas around the world joined the Movember movement, raising AUS $141.5 million.

Yellowfin will host three Magnum release Webinars throughout Monday 25 and Tuesday 26 November 2013.

Register for the official Webinar launch of Yellowfin 7 HERE >

 

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About Yellowfin

Yellowfin is a global Business Intelligence (BI) and analytics software vendor passionate about making BI easy. Yellowfin is headquartered and developed in Melbourne, Australia, offering a highly intuitive 100 percent Web-based reporting and analytics solution. Founded in 2003 in response to the complexity and costs associated with implementing and using traditional BI tools, Yellowfin is a leader in mobile, collaborative and embeddable BI as well as Location Intelligence and data visualization. For more information, visit www.yellowfinbi.com

For further media information, interviews, images or product demonstration, please contact:

Lachlan James, Communications Manager on +61 (0)3 8617 4954, +61 (0)431 835 658 or lachlan.james@yellowfin.bi

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